Media Measurement Services Theatrical Television Mobile Broadband Video Research Insights
Our goal at Rentrak is to keep pace with consumer viewing habits and to provide our customers with the most comprehensive measurement tool on the market. We are constantly listening to how our customers use the system and will continue to look for ways to anticipate and respond to the needs of our partners and clients.
-Carol Hinnant
Senior Vice President Business Development,
Rentrak

For more than 20 years, Rentrak's success has been built on our ability to digest, interpret and analyze massive amounts of media measurement data and deliver it back to the client in a uniform, easy-to-understand format. Introduced in 2001, Rentrak's Entertainment Essentials software provides industry-wide comprehensive performance data for business intelligence. Today, the Essentials services offer thorough, expansive data for box office results; local, national and on demand television performance; mobile viewing; and broadband usage, with additional products in development. Continuing to live up to our reputation as an industry leader, Rentrak delivers of-the-moment analysis and insight, affording our partners, clients and associates the most informed, advantageous decision-making possible.

Theatrical

Box Office Essentials
Reports domestic and international theatrical gross receipt ticket sales to motion picture studios and movie theatre owners; used by 100% of the major theatrical content providers.

Television

OnDemand Essentials
The industry standard for VOD television reporting and research, providing daily, census-level on demand data representing 70 million set-top boxes from all the major Operators offering VOD service.
TV Essentials
Provides audience metrics for linear, VOD, DVR and interactive television utilizing data from millions of set-top boxes; offers access to viewing data for all networks, all series and all telecasts.
StationView Essentials
A television measurement and analytical service designed to provide users with second-by-second viewing detail at the station level, enhancing their ability to understand viewer involvement and habits in local markets.

Mobile

Mobile Essentials
Allows users to analyze massive amounts of both on demand and linear TV data viewable on mobile devices.

Broadband

Internet TV Essentials
Processes raw, online usage data from various disparate sources then aggregates it in a format more consistent with television industry-standard metrics and reporting to help clients manage their ad-supported online content.
Digital Download Essentials
The industry's only reporting and auditing service providing content performance intelligence on purchased and rented movie and television content downloaded or streamed via the Internet.

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